My Soft City: Launching

Mobilizing Expertise is happy to announce we are partner in a new project “My Soft City”.

The project facilitates the development of innovative tools in youth work such as the “Dérive City Cards” (a set of flash-cards with illustrated places and buildings from the partner cities, one set of cards per city) which will serve as an innovative tool for youth workers and other educational actors to use in order to teach and train youth about local cultural heritage. The set of cards will be accompanied by an online booklet, “8 Game Ideas for Cultural Ambassadors” which will offer youth workers new ideas for activities for the cards. The project will offer another output, illustrated maps for each partner city, which can also be used for educational games, besides for their touristic purposes. The map is specially designed for and by youth, in order to give visibility to the importance of youth work, youth engagement, youth opinion and how youth and youth workers can improve cities and communities through quality work. The cities cards, the maps and the booklet will be free educational tools, available for everyone and free of charge.

My Soft City: From Flâneur to Entrepreneur is a project that aims at bettering cities’ youth dimension. In our quest to preserve cultural heritage by helping youth to become more fond of their patrimony we came to the conclusion that cities which are more youth-friendly have more chances to develop as united and proactive communities. This project offers youth a voice in what concerns their city’s cultural heritage and encourages them to become cultural and social entrepreneurs themselves by exposing them to such an environment that fosters educational, cultural and urban growth. By creating in the project framework, a book about real, successful stories of social and cultural entrepreneurs from the partner countries, we offer youth the motivation and inspiration they need to become change-makers themselves.

Mobilizing Expertise, over the last few years has been developing its experience and skills in graphic design and content creation. We have a team of graphic designers and content creators that are competent in creating films, brochures and graphics for all our projects, all with the aim of connecting and coming closer to the target groups. We want designs, outputs and dissemination to really be a reflection of the people we want to reach and support. Mobilizing Expertise is also leading trainings and workshop for youth and adults in entrepreneurship. We understand the challenge for youth to enter the labor market, connect with their culture, heritage and history so we offer a unique and diverse learning opportunity through our training course. In our training, youth workers will experience non- formal methods and learn from our multi-national company which is connecting with social enterprises globally. If possible, the training will carry out intercultural and intergenerational activities to fully engage them in expanding their cultural knowledge.